Total reach:
3.9 M
Unique reach:
1.2 M
Engagement:
283 k
Number of posts
60

What did the campaign achieve?

Successfully built brand awareness and reached almost 4 million followers on Instagram combining stories and posts.

What were the deliverables?

  • Raise brand awareness 
  • Introduce Philip's innovative new product to the Hungarian market
  • Involve lifestyle and fashion influencers

What was the campaign tactic?

Present a product that requires a higher trust level from costumers. Choose influencers that are able to engage with their followers on a more personal level.

What were the influencers' tasks?

  • Motivate followers to try a new way of epilation
  • Lead followers to the brand's site 

Content highlights

@fromorsiwithlove
29,6 k followers
@norinaround
11,5 k followers
@toppdorina
68,6 k followers
@styecz_lifestyle
18 k followers
@gabriellakrekk
16 k followers
@alexxandrakiss
66 k followers